
Investigating ideas in proactive art I have come upon a theoretical movement which has influenced much of the examples I am yet to discuss.
The Situationists, “having to do with the theory or practical activity of constructing situations.” Their main goal was to obtain anti-capitalism in human life, which is characterized by a Marxist and surrealist perspective on aesthetics and politics. They also rejected that art be separated from politics.
Though based on Marxist and Young Hegelian thoughts, the Situationists were remarkably differently from the established Left, anti-Stalinist and were against all repressive regimes.*
To them, the capitalist order limited the scope of our life experiences. For this purpose they suggested and experimented with the construction of situations, namely the setting up of environments favorable for the fulfillment of such desires. Using methods drawn from the arts, they developed a series of experimental fields of study for the construction of these situations, like unitary urbanism, psycho-geography, and the union of play, freedom and critical thinking.
Their theoretical work, which I would like to focus more on, peaked in 1967 with the highly influential book The Society of the Spectacle by Guy Debord.
He criticised the spectacular features like mass media and advertising of having a central role in our advanced capitalist society. The spectacle is a fake reality which masks the real capitalist degradation of modern human life due to society’s passive nature.
Since its foundation in 1957, the Situationists rejected the concept of 20th century art that is separated from important political events, as that failed to grasp the present mission of the artistic avant-garde, and conforms to the game of reactionaries.** They proclaimed these conservative forces forbid revolutionary ideas from artists and intellectuals to reach the public discourse by attacking artworks which express comprehensive critique of society, by saying art should not involve itself into politics. After such separation by the conservatives, artwork becomes sterile, banal, degraded, and can be safely integrated into the official consumer culture and the public discourse, where they can add new flavours to old dominant ideas and play the role of a gear wheel in the mechanism of the society of the spectacle.***
Debord starts his 1967 work drawing from Marx, which argued that under a capitalist society the wealth is degraded to an immense accumulation of fetishized commodities, Debord argues that in advanced capitalism, life is reduced to an immense accumulation of spectacles, a triumph of mere appearance where “all that once was directly lived has become mere representation”.†
* Bandini & 1998 Preface to second edition
** The Counter-Situationist Campaign in Various Countries, Internationale Situationniste #8, 1963.
*** Debord 2006 Report on the Construction of Situations.
† Debord G.E. (1967) : thesis 17, 42